Bolanle Deji-Jemiyo, CEO of House of Diberr, a men’s fashion and gifting e-commerce platform, recently shared the company’s mission, vision, and impact in an interview.
Bolanle emphasized the importance of customer centricity, vision casting, and clarifying what success means to the team.
Established to provide excellent quality men’s fashion at an affordable price and ease the burden of gift-giving, House of Diberr aims to contribute to Nigeria’s economy by creating employment opportunities, knowledge and skill exchange programs, increasing foreign revenue, and showcasing African culture.
Despite facing challenges such as over-reliance on imported raw materials, lack of skilled labor, and energy crisis in the Nigerian fashion industry, Bolanle remains optimistic about the future. She highlighted the exciting pace of fashion technology innovations, such as robots that sew and cut fabric and AI algorithms that predict style trends.
At the clothing line launch event, Femi Jacobs was appointed as the HOD’s Brand Ambassador, expressing his enthusiasm for his new role and the untapped potential in the fashion industry.
Deji Jemiyo also spoke, acknowledging the significant efforts put into developing and executing the brand’s strategy towards ensuring top-quality products. Bolanle’s vision is to redefine quality and showcase African culture through House of Diberr’s exclusive men’s fashion at an amazing price, raising the bar in the Nigerian fashion industry.